Actor McConaughey seeks to patent image to protect from AI / Photo: Todd Kirkland - GETTY IMAGES NORTH AMERICA/AFP/File
-
Firefighters push to 'encircle' Belgian wildfire
-
Crude extends gains, most stocks drop as Mideast hopes dim
-
ISS to host first spacewalk by Frenchwoman
-
Rift deepens as Asia football chief hits back at Qatar in Infantino saga
-
Philippine student killed in livestreamed school shooting
-
India extend lead to 294 in first Sri Lanka Test
-
More Trump-Kim 'love'? What we know about North Korea
-
Asian allies stress 'critical cooperation' as Trump slashes Korea drills
-
Major Meta trial begins as lawyers spar over witnesses, damages
-
Williams sisters fall at Cincinnati while Zverev advances
-
Trump threatens to bomb Oman if it gets in way of Iran deal
-
Transylvania's fortified churches face fragile future
-
Australian cricketer Warner ordered to use breathalyser vehicle lock
-
China mourns former premier Zhu Rongji with flags lowered, funeral
-
A Viking longship in 'The Odyssey'? It's a case of history meets Hollywood
-
Philippine student killed in rare school shooting
-
Racist abuse spurred Suzuki as Japan goalkeeper set for Premier League
-
Arsenal primed for Premier League title defence as rivals face questions
-
Japan lights torch as countdown begins to Asian Games
-
Zverev advances at Cincinnati while Williams sisters fall
-
Make it rain: Indonesia chases clouds to stem El Nino fires
-
Copper powers profit rise at mining giant BHP
-
All aboard as Asian Games preparations enter 'final stages'
-
Whales spark joy in New York but face threats from boat traffic
-
Lights out, crowds gone: Havana waits for what comes next
-
Premier League's new bosses brace for battle
-
How families in Milei's Argentina sank deep into debt
-
Zambia's Hichilema: 'cattle boy' and two-time president
-
Zambia's Hichilema wins re-election with 60% of vote
-
Elderly far more at risk from rising heat than thought: study
-
Jeanie Buss to fight siblings over sale of 17.8% stake in Lakers: reports
-
Bioz and Xenocs Improve Researcher Product Evaluation Through On-Page Publication Insights
-
Great Western Mining Corporation PLC Announces Drilling Commences at Defender Tungsten Project
-
InterContinental Hotels Group PLC Announces Transaction in Own Shares - August 18
-
Brazil's Lula hails new oil find as 'passport to the future'
-
Paramount demands $1.9 billion surety over states' merger lawsuit
-
Rybakina slogs through double rain delays in Cincinnati win
-
Latest developments in US-Iran war
-
Two largest US reservoirs hit record lows amid western drought
-
NBA has no evidence of Clippers salary cap cheating: report
-
Colombian minister under fire over beach holiday post-quake
-
Boehly and Walter consider selling Chelsea stake to Clearlake Capital
-
Lamour leaves key FIFA position after criticising Infantino
-
OpenAI to lease massive new AI data center in US, backed by Nvidia
-
Buss family sells 17.8% stake in Lakers to Iger group
-
US stocks fall on spiking bond yields, higher oil prices
-
Mangione state murder trial postponed after federal guilty plea
-
LIV Golf cancels Michigan event, to decide team title at Indy
-
Trump envoy says Hamas disarmament could begin within 30 days
-
Rodri arrives at Barcelona to complete 'dream' move
Actor McConaughey seeks to patent image to protect from AI
Actor Matthew McConaughey has filed recordings of his image and voice with US patent authorities to protect them from unauthorized usage by artificial intelligence platforms, a representative said Wednesday.
Several video clips and audio recordings were registered by the commercial arm of the just keep livin Foundation, a non-profit created by the Oscar-winning actor and his wife Camila, according to the United States Patent and Trademark Office database.
Many artists are increasingly concerned about the uncontrolled use of their image via generative AI since the rollout of ChatGPT and other AI-powered tools.
Several US states have adopted legislation that serves as consumer protection against certain AI systems and deepfakes, but much of this applies mainly to malicious use or commercial purposes.
Only a few, notably Tennessee's ELVIS Act passed in 2024, offer more targeted protections for artists against AI-generated cloning or impersonation.
A few actors have taken legal action to assert their rights. Among the most notable is Scarlett Johansson, who sued the image-generating app Lisa AI in 2023 for creating an AI-generated avatar in her likeness for an advertisement without her consent.
McConaughey's approach is novel in that he is taking the lead in protecting his image and voice.
The star of "Interstellar" and "Dallas Buyers Club" is no opponent of generative artificial intelligence.
He has acquired a stake in ElevenLabs, a startup specializing in AI voice modeling, and the company has created an AI audio version of McConaughey -- with his permission.
Attorney Kevin Yorn, who represents McConaughey, said the aim of filing with the patent office was "to make sure that our clients have the same kind of protections that their businesses have."
"The second part is to make sure that our clients are able to capture some of the value that is being created with this new technology using their voice and likeness," he added.
P.Silva--AMWN
