Bridgeline Wins Competitive AI Search Deal with Leading Distribution Company
-
Glasner warns 'no button to press' for Forest success
-
SCANDIC TRADE & SNC SCANDIC COIN:
AI Meets Non-Custodial Trading
-
Swiss probe Google dropping search choice on Android phones
-
France and Spain clash in World Cup semi-final
-
MEXC Reports 7.1 Billion USDT in SpaceX Futures Volume as Q2 Closes the Gap to Wall Street
-
Knight wants England women to play more red-ball cricket after India loss
-
DR Congo health workers on Ebola front line threaten strike
-
Oil extends gains after fresh US strikes
-
Turn off addictive features on social media for children, say EU lawmakers
-
EU population to peak in 2029 before long-term decline
-
Bumrah returns for India as England bat in 1st ODI
-
Fire ravages historic forest outside Paris
-
US strikes Iran, vows to reimpose naval blockade
-
57 gored or bruised during Spain's San Fermin bull runs
-
Oil extends gains after fresh US strikes, stocks mostly rise
-
Wildfires advance in forest south of Paris
-
Families claim bodies as Bangkok fire toll rises to 30
-
Ukrainian men in Poland face legal limbo
-
Egg-free school meals scramble politics in India
-
Wildlife rescuers help birds survive Pakistan's hotter summers
-
US strikes Iran for third day, will reimpose blockade
-
Messi meets England at last with World Cup final place on the line
-
Italy's Cannone gets four-match ban for red card against All Blacks
-
Oil extends gains after latest US strikes, tech suffers more losses
-
Co-star says Sam Neill battled pneumonia before death
-
Young Australian men falling victim to online sexual extortion: regulator
-
Armenian apricots become geopolitical battleground with Russia
-
New era for Gibraltar as border controls with Spain set to end
-
Jay-Z pays tribute to NY hometown crowd and his 30-year legacy
-
England face might of Messi's Argentina in World Cup semi-final
-
Birthday boy Yamal stands by 'no fear' comment ahead of France clash
-
Spain to go on 'front foot' against France in World Cup semi: De la Fuente
-
Clinicians Have Become Healthcare's Human Middleware, New Vendor-Agnostic Report Finds from Black Book Research
-
Amid Strong U.S. Market Conditions, ELEKTROS Remains Focused on Expanding Its Long-Term EV Charging Vision
-
As U.S. Markets Rally, ELEKTROS Reaffirms Its Strategic Vision for High-Speed Electric Vehicle Charging Stations
-
Xactly Appoints Adriana Carpenter As Chief Financial Officer
-
NX3 Commercial Group Closes $22 Million Sale of Publix-Anchored Homestead Plaza in Lehigh Acres, Florida
-
NutraVeri Closes the Last Gap Between a Supplement Idea and a Customer's Doorstep
-
AllThingsHelium.com Launches as an Independent Source of Actionable Market Intelligence and Strategic Insight for the Global Helium Industry
-
Gov. DeSantis Signs Big-Government Bill Attacking Florida's Gold Industry
-
Bridgeline Wins Competitive AI Search Deal with Leading Distribution Company
-
Medical Care Technologies Inc. (OTC PINK:MDCE) Snapshot Recipes AI Powered Mobile App Hits New Milestone with Freemium Model and Strong Marketing Results
-
Ensysce Biosciences Awarded $5.3 Million Installment in NIDA Funding Completing Multi-Year $15 Million Federal Grant
-
ReElement Technologies Announces $25 Million Department of War Investment to Expand U.S. Critical Mineral Refining Capacity
-
Modular Medical Announces Completion of Research Initiative Indicating Strong Interest in Simpler Insulin Delivery
-
Kaney Announces $2.88 Million Investment to Expand BGT Aerospace Operations in Freeland
-
Valantor Acquires EyeLevel and Launches Enterprise Visual Intelligence Platform
-
Cytta Air Releases Demonstration Video Showcasing American-Built Prototype Platforms and Proprietary Command-and-Control Technology
-
First Canadian Graphite Appoints Tony La Mantia to Advisory Board
-
ESGold Executes Definitive Agreement to Acquire Strategic Montauban Claims
Bridgeline Wins Competitive AI Search Deal with Leading Distribution Company
WOBURN, MA / ACCESS Newswire / July 14, 2026 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-powered product discovery and eCommerce solutions, today announced it has won a competitive AI search deal with a leading global distribution company that has selected HawkSearch to power its B2B eCommerce experience. The distributor is a multinational supplier of essential business products, providing cleaning, safety, processing, and packaging materials to organizations across a wide range of industries.
This win reinforces Bridgeline's momentum in the distribution sector, as enterprises continue shifting from legacy search platforms to AI-powered product discovery.
The agreement represents a multi-year SaaS engagement and a competitive displacement, supporting Bridgeline's continued growth in enterprise B2B commerce.
Winning a Complex B2B Search Replacement Opportunity
The distributor selected HawkSearch to replace its existing search platform after encountering limitations in relevancy, merchandising flexibility, and support for advanced B2B buying requirements.
HawkSearch was selected for its ability to support specialized B2B use cases, including:
Customer-specific pricing and product visibility
Complex part number relationships and mappings
Product restrictions across different buyer segments
Flexible merchandising controls for large, multi-category catalogs
These capabilities are critical for organizations where buyers must quickly identify exact products and complete orders efficiently.
The deployment replaces a legacy solution that struggled to deliver accurate results and lacked the flexibility required for merchandising and personalization. HawkSearch enables the distributor to deliver more relevant and intuitive search experiences across its large, highly structured product catalog.
Supporting Advanced B2B Commerce Requirements
Operating on a BigCommerce environment, the distributor required a solution capable of supporting both current operational needs and future platform expansion.
HawkSearch will enable the distributor to improve their customer's buying experience through:
Intelligent handling of customer-specific part numbers
Personalized search results based on account-level context
Merchandising controls, including boost-and-bury logic
AI-driven recommendations to support cross-sell and upsell
Dynamic faceting and category-specific filtering
Improved handling of zero-result queries and redirects
These capabilities allow the distributor to streamline product discovery and improve ordering workflows.
Strategic Expansion Opportunity
The win represents a high-value expansion opportunity, with the potential to extend HawkSearch across additional business units and use cases over time.
This "land-and-expand" dynamic reflects Bridgeline's ability to deliver scalable solutions that grow alongside enterprise distributors.
"Enterprise distributors are moving away from generic search tools that cannot handle the complexity of real B2B buying environments," said Ari Kahn, President and CEO of Bridgeline Digital. "This win highlights how HawkSearch enables distributors to deliver more relevant results, manage complex product data, and support personalized buying experiences at scale as AI-driven commerce continues to gain adoption."
About Bridgeline
Bridgeline helps companies accelerate online revenue by improving traffic, conversion rates, and average order value through AI-powered commerce technology. Its HawkSearch platform delivers advanced search, personalization, and merchandising capabilities for B2B and B2C enterprises across high-growth industries.
Learn more at: www.bridgeline.com and www.hawksearch.com
Contact:
Kelly Maltman
SVP of Marketing
Bridgeline Digital
[email protected]
SOURCE: Bridgeline Digital
View the original press release on ACCESS Newswire
A.Mahlangu--AMWN
