American Marconi Wireless News - BNP Media Unveils IgniteDemand: A Data-Driven Platform Redefining B2B Demand Generation

• Acceleration: Faster, data-driven sales follow-ups

• Clarity: AI-powered insights & real-time dashboards

One National Commercial Sales Manager in an early trial described the impact: "The most important part is getting someone on the phone or responding to an email, which we've been able to do with a ton of these."

IgniteDemand represents a cornerstone in BNP Media's evolution from a trusted B2B publisher to a strategic growth partner, offering businesses subscription-like marketing outcomes rather than static campaigns.

"B2B media has evolved to empower our audience to connect with and through our content." added Henderson. "IgniteDemand delivers quality leads by connecting advertisers with truly engaged prospects, leveraging our engaged communities and our authentic content. The results truly speak for themselves and I'm proud of what we're now able to do for our advertisers. It's helping us drive industries forward, which remains the driving mission of our company."

IgniteDemand is available now in three flexible tiers - Free, Accelerate, and Pro - with a fourth tier, Starter, launching soon. Each is designed to meet companies where they are in their demand generation journey. Businesses can begin identifying their hottest leads within 24 hours by visiting IgniteDemand.com. To learn more, click this link to register for an informational live demo taking place on Tuesday, October 7^th at 11 am ET.

Founded in 1926, BNP Media is a leading B2B media and marketing solutions company delivering engaged audiences, high-quality content, and innovative digital and omnichannel strategies across more than 35 industry-specific brands. From digital media and research to events and demand generation, BNP Media helps professionals in multiple industries connect through trusted content and data-driven insights. Learn more at BNPMedia.com.

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